Что такое zox браслет

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Uplifting, wearable

reminders.

(made from recycled water bottles)

Uplifting, wearable reminders.

(made from recycled water bottles)

Changing the world with kind words

you can wear and share.

First-timer favorites.

Using our ultrasoft elastic milled with polyester made from recycled water bottles, these little hugs for your wrist are the perfect reminder you can wear all day.

For the little ones.

Parent-approved messages for the little ones in your life that could use a reminder of how much they’re cared for.

Everyday jewelry.

Stackable ZOX ® Rings

Made from surgical grade stainless steel that’s polished to perfection and engraved with our favorite messages, these little hugs for your fingers are perfectly crafted to feel like they’re not even there.

150,000

This strap means a lot to me. I love the quote. When I’m having a rough day and I’m wearing this one I just look at wrist and think about all the good things and breathe and know it’ll be ok. I got one for a coworker I’m best friends with who’s going through a lot. She loved it and it told me that I gave it to her at the perfect time. This strap has a wonderful meaning behind it.

Stephanie B.

Dolores B.

Fast hassle free I purchased them for young people being put suddenly into foster care. It was a tangible message for them going forward in a chapter of uncertainties

Carla M.

You guys are absolutely amazing. This is my second bracelet from you guys. I absolutely love the quality. The feeling is still just as comfortable as the first one I got a few years back when you started. The only gripe I have about it all? WHY DONT I HAVE MORE?! Can’t wait to get my hands on some mystery boxes for my chance at a legendary band! Super excited! Will be getting more soon.

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Что такое zox браслет. Смотреть фото Что такое zox браслет. Смотреть картинку Что такое zox браслет. Картинка про Что такое zox браслет. Фото Что такое zox браслет

OUR STORY

OUR STORY

Growing up, my mom said I yelled too much when I got excited.

Well my mom decided to punish my obsessive yelling (with excitement, in my defense) that day by delaying the enjoyment of my awesome new kicks until the next morning. I got up at the crack of dawn and opened the box for the first time. jackpot. I finally had a pair of shoes the other kids at my school didn’t and man. it felt good.

What’s fun to me about collecting is discovering those rare pieces that nobody else has. I’d buy, sell, trade, and barter for my favorites then get protective cases to ensure they stayed in absolutely perfect condition.

As I got older, my love for collectibles grew into something I had always wanted to have: Lots of sneakers. While all of my ‘grown up’ friends started getting real jobs, collecting watches, fast cars and nice apartments in the city, I just wanted some sweet shoes.

Now if you love shoes, you also love making sure things match. I kid you not, my obsession with this little detail changed my life.

In mid 2010 I was sitting at my apartment on a Saturday afternoon, looking at a pair of lemon lime colored Nikes I was planning on wearing later that day. I wanted to find something small to match the shoes without being obnoxious (because lemon lime colored shoes aren’t crazy enough on their own) and I thought about how cool it would be if there was a wristband that matched. I decided take a trip to the fabric store to buy some elastic and make a wristband of my own. I bought a few yards of black and a few of white, some silver thread and some paint markers, then headed home.

Что такое zox браслет. Смотреть фото Что такое zox браслет. Смотреть картинку Что такое zox браслет. Картинка про Что такое zox браслет. Фото Что такое zox браслетI still remember drawing on the elastic for the first time and being so excited that it actually worked. I did some simple neon yellow lines, then sewed it together and ran out the door. As time went on, I’d continuously have people ask me about it. Most thought it was a slap bracelet until I showed them how it would stretch. It was comfortable too, I never left home without it. Even on days that I had to look a little more professional, I’d flip it over to the all black side and wear it instead of a watch.

I flew back to visit my family for the holidays at the end of 2010, wearing my Strap as usual. When I got to Michigan, both my brothers asked what was on my wrist.

I still remember Jordan saying «bro that’s fresh!» I laughed that the term «fresh» was apparently back in style and decided to take them to a fabric store so we could all make some wristbands together. That night my entire family sat down at the kitchen table and started drawing up the craziest things we could think of. Admittedly, our crazy ideas basically consisted of geometric shapes, but it was a great start.

Что такое zox браслет. Смотреть фото Что такое zox браслет. Смотреть картинку Что такое zox браслет. Картинка про Что такое zox браслет. Фото Что такое zox браслет

My mom had a ridiculously hard time sewing the wristbands together as they were so small and intricate, but got all of them done after a few hours of failed attempts. My dad suggested we call our new invention Zox Straps. We all laughed at the time, but he insisted it would catch on so we went with it. He now claims he owns 1% of the company because of this.

The next day, my brothers both wore their newly created wristbands to school for the first time. I remember as I was sitting on the couch when they got back, they ran in the door with excitement, saying that we had to figure out how to make more because all their friends wanted some.

We took ideas from our favorite things and integrated them into our brand: The golden ticket from Willy Wonka, the packaging from a pack of basketball cards (but resealable to keep it fresh!), the nicknames people give sneakers and the VIN numbers on cars.

Что такое zox браслет. Смотреть фото Что такое zox браслет. Смотреть картинку Что такое zox браслет. Картинка про Что такое zox браслет. Фото Что такое zox браслет

Что такое zox браслет. Смотреть фото Что такое zox браслет. Смотреть картинку Что такое zox браслет. Картинка про Что такое zox браслет. Фото Что такое zox браслет

Well now we had a product that we loved, but there’s not really an instruction manual on what to do next. So we did what any awesome person would do and decided to share them with people we cared about. We used to bring them everywhere we went in little sandwich bags. People loved ’em! After a while, my friends started asking me if they could have some to give to people they met because they kept giving their own away, right off their wrists.

Что такое zox браслет. Смотреть фото Что такое zox браслет. Смотреть картинку Что такое zox браслет. Картинка про Что такое zox браслет. Фото Что такое zox браслет

This was a key moment for me because it started the concept of what is now our VIP group; brand ambassadors that love the brand as much as I do and really just want to spread the word.

So the F&F went super fast, but we weren’t sure if that was just because they were free or if people were really digging what we were doing. At that point, we still didn’t have a website and to be honest, I’m just a nerd without nerd skills. I can’t code to save my life.

After waiting over four months for a friend to help me build our site I decided to take matters into my own hands. I worked on our site for 17 hours straight before it was finished and I passed out; it was awesome. During that 17 hour run, I actually designed a Strap called Night Owl, as a tribute to other folks that stay up late working on something they love.

We decided to ease into our second Strap called «Double Dutch» by packing two Straps in a single bag without telling anyone. Right before we put them for sale on our site, I realized it might be a good idea to put a little note inside the bag as well so they realize why they got two: One to wear, one to share. This is the birth of what’s now affectionately known as the Collector’s card.

As much as I’d love to say we’re all grown up now, it’s just not true. All 3 of us are just huge kids that absolutely LOVE what we do. I will say this though: Watching both of my brothers grow into young men of character has been seriously amazing; I’m the proudest big bro you’ll ever meet.

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